Thanks, You Too | Ideas that Always Work
In this week's Ideas that Always Work, we are exploring the trend of "Thanks, You Too," where we turn a common mortifying experience into an opportunity to show off personality and fun.
In this week's Ideas that Always Work, we are exploring the trend of "Thanks, You Too," where we turn a common mortifying experience into an opportunity to show off personality and fun. Here's the setup.
"Enjoy your _____" followed by "Thanks, you too"
The trend is pretty simple to replicate, needing two people and a couple of different shots & scenarios where the customer is joined by the sales/service person. It's a great and simple way of padding out your reels content while showcasing your product in a lighthearted way.
@emiliascraftedpasta Surprising our team is always a good idea 🫶🏼 Tag someone who would do this #pasta #trending #funny #hospitality #restaurant #fyp
♬ Smokeufoos Audio - Smokeufoos
For brands & businesses
A typical scenario to emulate would be to showcase all of the experiences your customers get to enjoy at your business, but joined by a companion at your company. For restaurants, that may mean eating the same meal, while for salons or barbershops, this could mean having the hairdresser join in on the customer experience. Typically this runs for 15 seconds, with a couple of different shots and on screen text to enjoy the fun.
For creators & individuals
For creators and individual businesses, this is a great opportunity to highlight the experience or service that you provide. While the set up is a little bit harder to imagine than someone saying "Enjoy your food" at a restaurant, some quick creative brainstorming can unlock some fun interactions.
Let's say you are a personal trainer: "Enjoy your workout" becomes a fun moment where your trainee becomes the coach. Or say you are a travel blogger: "Enjoy your vacation" turns into a series of moments with a companion.
Why you use this
We consider this trend as reel fodder: essentially, it's an easy way of showcasing your brand and business without saying too much. For businesses that are just starting their social media, it's a great way of just getting pieces out there, and a great opportunity to practice for bigger pieces in the future. For brands that already have an established social media presence, it is an easy win for the weeks when you just need to post something to fill out that consistent posting schedule.
While it's not winning any awards or putting a stake in the ground for your brand, that's okay. Social media is free advertising, and every post is a chance to be seen and found.